TL;DR: If you have ever desired you could test the people you date, or perhaps the guys you know who tends to make great times, like you examine restaurants, subsequently Lulu is going to make all of your current desires become a reality. Because the first-ever application for women, Lulu is using the lead-in this sector, assisting females make better lesbian hookup dating decisions and males become better daters.

From Amazon to Yelp, we’re in a world where everyone loves to review circumstances. Everyone can’t wait to talk about their view regarding their most recent food or perhaps the last apartment they stayed in, but what about the newest man they went on a date with?

Really Lulu is the ideal socket for doing that.

Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is actually a private social media that provides women the opportunity to rate the men they date, advise date-worthy guys and show private experiences with millions of different like-minded females.

It is like conversing with your absolute best friend

Chong and Schwartz got the theory for Lulu after Chong had an unforgettable all-girls brunch experience. From exchanging stories about careers to valentine’s plans, she hoped she could bottle that feeling of companionship and place it to good utilize.

In 2013, that sight turned into an actuality in the shape of Lulu, a place where women feels secure whenever speaking about their particular love physical lives.

Director of promotion Deborah Singer stated it’s been a long time coming for an application such as this in the industry, especially with referrals getting popular various other elements of life.

“ladies now have suggestions about everything in their resides… and yet do not get recommendations for anything as essential as connections and dates,” she said. “We believe’s a really important region for females become updated and also have information [about] so that they can truly generate smarter decisions for themselves.”

Should it be standing men they will have eliminated down with, advocating high-quality dudes with other consumers or making pal associations, Lulu makes a life threatening effect.

“I think we’re getting a brand new information coating for the matchmaking area,” Singer said. “Dating is a thing that does not have that information coating, and then we see our selves as delivering more info to that industry.”

Lulu shines off their apps because Chong and Schwartz, in addition to everybody regarding group, leave their unique personalities shine through, offering down that feeling of chatting with a really great girl.

Based on Singer, Lulu is particularly popular among university females, who’re in a online dating atmosphere and they are searching for feminine pals to visit for suggestions about the dudes they’re fulfilling on campus.

Lulu in addition throws the confidentiality and protection of its people initial. The application uses Twitter to verify gender, age (no-one under 17 is actually permitted to join) and pals sectors.

But don’t imagine men are not enabled within this girls club

In May, Lulu permitted guys to start out with the software as long as they had been into becoming reviewed.

Male people is able to see their particular as a whole rating and which hashtags women are utilizing to spell it out them, like “#AlwaysDelighted” or “#WearsEdHardy.”

However they may also access information that displays how females position them on characteristics such as laughter, kissing capabilities and more.

Lulu’s editorial staff even provides men skilled posts that provide online dating advice for the certain areas they want enhancement in.

Women can also ask the guys their viewpoints on multiple subjects, such as anal intercourse or making a consignment.

At this point above one million males have actually joined, with an average overview being a seven, several also look into the app 3 x each and every day.

“We noticed that there ended up being an actual desire for food from guys to variety of get analytics about what females were claiming about all of them,” Singer stated. “our very own goal should really assist guys improve. Exactly like you would use Bing Analytics on your own web site to boost it, this is type Google statistics for men.”

Producing a safe, positive ecosystem for all

Unlike web sites like Yelp or TripAdvisor, Lulu does not enable females to publish open remarks inside their evaluations.

Women are offered multiple-choice choices whenever examining the males alongside females can agree or disagree together with the review, which Singer stated promotes a positive environment but also keeps the reviews from becoming unnecessarily mean.

“we are rating men and women – we’re rating men. We all know this particular is actually a painful and sensitive and provocative thing getting performing, and we also would like to do it in a thoughtful method and in a constructive means,” she mentioned. “We heard from very beginning from women which they don’t wish to be an integral part of one thing mean, therefore we made the decision that this format would keep that planet.”

Lulu will use that exact same structure down the road whenever growing some other popular verticals like beauty, vacation or company.

“We want to head to a location where women can be coming to Lulu and it’s variety of their unique primary place to go for obtaining info off their females,” Singer stated. “we are truly centered on this product and continuing to construct strategies to help ladies share a lot more acquire referrals.”

When you’re willing to unleash your girl chat, install Lulu (at no cost!) during the software Store or Google Enjoy.